Google My Business: Managing Your Business Presence on Google
Recently, the increasing complexity of Google Maps management, inconsistent business information appearing in searches, outdated listings, and time lost switching between different applications had significantly increased the workload of web design agencies like ours.
With the recent improvements to Google Maps and its other applications, Google brought together many essential business management features under a single platform: Google My Business. This made it possible for both web design agencies and business owners to manage their operations more efficiently through a single platform and with one login.
What Is Google My Business?
Google My Business is a practical and efficient tool that allows companies, products, brands, artists, and organizations to manage their presence on Google. It enables users to manage their business locations on Google Maps, general and up-to-date service information, photos and logos, website addresses, visitor statistics, advertising potential, advertising management, and how their businesses appear across Google services.
Using the Google My Business dashboard, you can perform the following actions:
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Keep your company or brand information on Google up to date.
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Build a loyal customer base through a Google Plus page. Followers of your business page can share and comment on your products and services through Google Plus, Google Search, Maps, or advertisements. They can also provide ratings and feedback using the +1 button.
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Track engagement through analytics for Google Plus pages and posts.
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View information from your associated Google Analytics account and YouTube channels.
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Create your own AdWords Express campaigns as an alternative to Google AdWords and monitor their statistics.
Additional features are available for shops, individuals, and companies operating at a physical location or providing local services. These features allow you to:
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Specify the location where you provide services.
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Set your business hours.
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Improve your visibility in local search results.
Is Google My Business Free?
Creating a Google My Business listing is free. However, if you want to advertise through AdWords Express, an application included within Google My Business, advertising fees apply.
How Do You Register for Google My Business?
All you need to register is a Google account. Search for My Business in Google Search, access the service, and follow the instructions to complete your registration.
Google My Business places great importance on the accuracy of the information you provide. Therefore, it verifies your business details through methods such as postal mail, HTML tags, or DNS verification.
Through Google My Business, Google aims to help businesses achieve the following:
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Help customers find your business on Google. Google can use the business information you provide in local search results.
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Allow you to read and respond to customer reviews.
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Provide insights into how and where customers find you, including the keywords they use when searching.
You can view the Google My Business page of Nar Bilişim at the following address:
https://plus.google.com/+Narbilisim
To ensure that your business appears accurately and up to date on Google and other search engines, you can receive professional services from our web design agency.
With our innovative and skilled team, we can take responsibility for managing your company presence across search engines and help strengthen your digital visibility.
